Pro Services & Advice

Many students are cash-strapped, nowadays. Nevertheless, their purchasing power is very high. Research reveals that 20 million students in the US have a combined disposable income of $417 billion. Moreover, another survey of students’ parents reveals that students now make 70 percent of their purchases themselves. These purchases are often made on credit cards. Therefore, students often have a significantly higher purchasing power.

If you know this, you can utilize it to capture the attention of the 16-24 age demographic. However, it is essential for your product or service to appeal to the lifestyle of the students. Additionally, student ambassadors should be utilized to spread the word about your product or service to their friends and classmates.

If you have not yet considered this demographic, it is time to reach out to them now!

Social media is a popular method for socialization and communication between many young people. Students are the majority users of social networking sites like Facebook and Twitter. These are the right places to introduce brands to young people.It is probably the right place to introduce a brand to them. To capture the student audience, it is essential to be a part of the conversation; it is also important to keep them engaged. Social media is the ideal platform for this.

However, studies state that half of these social media savvy youngsters fail to follow brands on social networking sites. Students who do follow often only show temporary, marginal support. Social media is definitely a great platform for engaging students and spreading the word. However, it is definitely not the best for brand introduction and recognition.

Gamification stuff we love: Gamification in HR

First posted on Gamification Nation Gamification Nation – designing solutions which encourage winning behaviours for business results in sales, learning, recruitment and productivity

Gamification Stuff we love: Gamification in HR The 2nd Gamification in HR congress is taking place in Vienna for the… [Read More]

The post Gamification stuff we love: Gamification in HR by An Coppens appeared first on www.gamificationnation.com

Source: Gamification Nation

Gamification Mechanic Monday: Discovery

First posted on Gamification Nation Gamification Nation – designing solutions which encourage winning behaviours for business results in sales, learning, recruitment and productivity

Gamification Mechanic Monday: Discovery One of my favourite dynamics is that of discovery both in games and in real life…. [Read More]

The post Gamification Mechanic Monday: Discovery by An Coppens appeared first on www.gamificationnation.com

Source: Gamification Nation

Feminine Gamification Viewpoint: Heidi and Howard

First posted on Gamification Nation Gamification Nation – designing solutions which encourage winning behaviours for business results in sales, learning, recruitment and productivity

Feminine Gamification Viewpoint: Heidi and Howard Today while I was looking for some inspiration for this blog post I was… [Read More]

The post Feminine Gamification Viewpoint: Heidi and Howard by An Coppens appeared first on www.gamificationnation.com

Source: Gamification Nation

Gamification stuff we love: Funifier website gamification

First posted on Gamification Nation Gamification Nation – designing solutions which encourage winning behaviours for business results in sales, learning, recruitment and productivity

Gamification stuff we love: Funifier website gamification Funifier¬†is a¬†gamification platform we partner with and since the beginning of this week,… [Read More]

The post Gamification stuff we love: Funifier website gamification by An Coppens appeared first on www.gamificationnation.com

Source: Gamification Nation